China Insights

Launched in 2017, WeChat mini programs have posed a major disruption to digital marketing in China. Now that mobile users…

Making sense of the huge number of e-commerce platforms in China is no easy task. However, thanks to forward-thinking strategies and a ...

Launching your ecommerce site in Asia needs research and expert advice to make sure you get it right. First and…

The list of ecommerce platforms in Asia is huge – it’s no wonder that businesses wanting to get involved in…

Since e-commerce giant Alibaba decided to get involved, Singles’ Day on November 11 has become an increasingly significant date on…

Forget Chinese pop stars, actors and TV personalities – internet celebrities (locally referred to as wang hong) – are darlings of…

There’s no doubt that the luxury industry relies heavily on tradition, from reputation to tried and tested production methods and…

Microsoft’s Tay generated a lot of buzz when the robot debuted earlier this year. But brands like Ikea and Uber,…

There’s no downturn in site on the ecommerce front as Chinese consumers continue to spend big on luxury goods. Despite…