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Unlock GBA growth for luxury, tourism, and lifestyle brands via expert digital marketing.
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Retain brand heritage while appealing to Chinese consumers leveraging Weibo ads, creators & livestreaming
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Scaling Global Brands Through Authentic Relationships
Douyin Marketing Services
Delivering Growth via China's #1 Video & Live-Streaming Platform
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Full-funnel WeChat marketing: Mini Programs, Official Accounts, Ads, and KOL networks.
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Drive brand demand on Bilibili via localized video content, creator networks, and ads.
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Drive brand demand on Bilibili via localized video content, creator networks, and ads.
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Drive brand demand on Bilibili via localized video content, creator networks, and ads.
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China Insights
Inside China's Fragrance Market
Chinese fragrance houses — from niche labels like Melt Season to Cottee — are turning heads in Paris. At the…
China's Tennis Obsession: A Fashionable Advantage
In the article "China's Tennis Obsession: A Fashionable Advantage," Vogue Business explores the intersection of tennis and fashion in China.…
China’s Cosmetics Giant Florasis Set's Sights on America
Recently, The Business of Fashion asked our co-founder Elisa Harca for comment in their article that delves into the intriguing…
China Beauty Trends
We were invited by Beauty Matter: https://beautymatter.com, founder Kelly Kovack to share our thoughts on China beauty trends. Take a…
KPMG Luxury Redefined: Building trust with Chinese consumers through authenticity and integrity
Luxury consumers are evolving and their demands are changing. The report highlights four key trends that are reshaping the luxury…
Luxury Brands Invest In Experiential Flagship Stores To Escape Confines Of Malls
This article originally appeared in JING DAILY. A recent article on Jing Daily features insights from our co-founder, Elisa Harca, on…
Skateboarding Culture Thrives in China
Skateboarding culture in China is flourishing. Collaborations, sponsorships, and high-performance products have propelled the vibrant…
Haircare Brand Amika Taps Shanghai’s Underground Voguing Community
This article originally appeared in JING DAILY. Overview The post on Jing Daily discusses the recent partnership between our client, haircare…
‘Simplified Life’, Self Care and Hyperlocalization Among China’s Top Lifestyle Trends For 2023
Several themes emerged as top lifestyle trends for 2023, according to Xiaohongshu. How can brands navigate this new consumer sentiment?…
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