China Insights

Since e-commerce giant Alibaba decided to get involved, Singles’ Day on November 11 has become an increasingly significant date on…

Forget Chinese pop stars, actors and TV personalities – internet celebrities (locally referred to as wang hong) – are darlings of…

There’s no doubt that the luxury industry relies heavily on tradition, from reputation to tried and tested production methods and…

Microsoft’s Tay generated a lot of buzz when the robot debuted earlier this year. But brands like Ikea and Uber,…

There’s no downturn in site on the ecommerce front as Chinese consumers continue to spend big on luxury goods. Despite…

Online to offline (O2O) works particularly well for brands in China, because each channel helps to push sales through the…

WeChat is China’s most indispensable app. Here is a look at how brands from Kate Spade to Chanel are using…

There is a reason why Tencent’s WeChat has 600 million users, and as it internationalizes, that figure is only set…

We wanted to dig a little deeper into the psyche of the digital mind and decided there was not better…